"Always remember that I have taken more out of alcohol than alcohol has taken out of me." - Winston Churchill

Drink To That is a newsletter that celebrates two things - drink categories from around the world and the stories we share about them. 

Whether you’re a consumer, off-trade or on-trade professional or drinks marketer, you’re in the right place.

The newsletter has two offerings, depending on your preferences:

Option 1:The free newsletter

Best suited for general drinkers and consumers.

You get: 

  • Industry reports on alcoholic and alcoholic categories across beer and spirits.

  • Book and bar recommendations.

  • Occasional philosophical essays.

Option 2:The Premium Serve

Best suited for on-trade and off-trade professionals, drink marketers and sellers. 

You get:

  • A free copy of my latest book Norse Fighting Heroes: Kings, Conquerors and Shieldmaidens. It breaks down the practical wisdom of viking figures across history and how you can apply it to your life and business.

  • Interviews with industry experts across different categories.

  • Regular drink ad copy breakdowns so you can improve your storytelling and marketing.

  • Early access to new creative projects.

You can invest further into your drinks education for a £5 per month or an annual subscription of £25 (which works out to £3 per month).

The bloke behind Drink To That 

I’m Jamie Ryder, author, drinks nerd, philosophy geek and copywriter. My drinking tastes are pretty eclectic and that’s a big part of why I’ve started up this newsletter. I’m just as happy sipping Japanese sake and shochu as I am chugging craft beer. I also like swigging mead like a Viking, savouring whisky and bourbon and knocking back rum and gin.

I love copywriting for hospitality businesses and helping them share stories with their audience. I provide long and short-form copy, covering blogging, website writing, content strategy, brand tone of voice creation, social media writing, white papers and more. 

As part of my drink nerdery, I’m a certified Sake Sommelier Association sake sommelier and International Kikisakeshi.

I have a deep interest in Japanese culture and drinks and educate people over at Yamato Magazine. I’m also the author of Japanese Fighting Heroes: Warriors, Samurai and Ronins and Norse Fighting Heroes.

Contact 

Get in touch via infodrinktothat@gmail.com to leave your thoughts about the newsletter or if you’d like to talk about branding and copywriting support.

your requirements for branding or copywriting.

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Helping on-trade, off-trade, bartenders and drink sellers become better storytellers.

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Philosophy, drinks, Japanese culture, comics and other disparate subjects. https://stoicathenaeum.com/